Ortho Essentials Program
Helping Patients Brush Their Very Best

Patients often try to improve their hygiene habits at home but get frustrated when they don’t see results. Unfortunately, repeatedly telling them what to do doesn’t always work. At Crest® + Oral-B®, we used our patient research and home care technology to create a system that shifts the conversation from simply telling patients to involving them and includes home care kits that are clinically proven in orthodontic plaque removal. Now, your patients can have the tools to do their part in protecting the quality of the end result! Here’s how Ortho Essentials Program’s communication formula has been empowering the dental hygiene team and helping patients take ownership of their dental health.

Pro health system

How it works:

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In less than 30 seconds the tools in the Ortho Essentials Program personalize and involve the patient on the level of health they need to maintain while wearing orthodontic appliances. The rating scale is easy to use and is a standardized evaluation for feedback on hygiene over the course of treatment.

Office Oral Hygiene Visual Analogue Chairside

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Involve Me

At every appointment, your patient rates their oral health on a visual analogue scale. Knowing their personal score and reporting it helps to shift ownership to the patient where it belongs. The score is recorded and if required, a letter is generated to initiate action if their oral health requires improvement.

  • Commitment Letter
  • Communication Letters to Patient, Parents, and Dentist
  • How to Care for Your Braces at Home video (CD)
  • Introduce the home care regimen and visualize why it is so effective at removing plaque and how to properly use the products

A solution for poor patient compliance

A solution for poor patient compliance

Recommend My Plan

Research has shown that patients need tools to change their habits at home. Using “My Plan”, your patients can rate themselves every day knowing it will be consistent with what they hear at their next appointment. Having also been taught how to use their new home care regimen, they will now experience the positive oral health benefits of a system that has been clinically proven to reduce plaque in orthodontic patients

Action Plan:

  • Take Home Visual Analogue Scale Card
  • Take Home Report Card Booklet
  • Take Home Checkup Report Pad
  • Home Care Regimen

Changing the value patients place on next visit

Recommend My Plan

Ortho Essentials Product Details

The Ortho Essentials System contains:

  • Oral-B® GENIUS™ Professional Exclusive Power Toothbrush with Bluetooth Connectivity

    • Position Detection Technology
    • Customizable 360˚ SmartRing
    • Premium travel case
    • Smartphone holder
  • Crest® PRO-HEALTH™ Toothpaste
  • Crest® Mouthwash
  • Oral-B® Superfloss® Mint

Brush head refills include:

  • Ortho
  • Interproximal Clean

1 Reusable Tote Bag

Ortho Essentials Product Details

Supports Practice Building

These customizable referral materials let your community and local dental practices know you are committed to the oral health of your mutual patients and that you participate in the Ortho Essentials program.

  • Customizable Referral Cards
  • Customizable Letters
Supports Practice Building

To enroll in the Ortho Essentials program today, call 1-800-543-2577!

PATIENT EDUCATION